She# the Competent

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                  ENGLISH ASSIGNMENT

 





                                                                                          -  By

                                                 Mariyam Nazneen

                                                 120420457014
                                                                                            
















GHAZAL ALAGH

#SHE THE COMPETENT

Ghazal Alagh is a well-known Indian entrepreneur; she is co-founder of MamaEarth (Beauty Brand). 

 

             

 

A Corporate trainer turned artist cum entrepreneur Ghazal Alagh, co-founded Mamaearth, driven by the passion for making early parenting, stress-free. As the Co-Founder and Chief Mama at Mamaearth, India’s first toxin-free baby care brand, Ghazal is responsible for product development and community management. She works closely with a large number of mothers to develop a product line that addresses problems that moms face on a daily basis. The idea of a 100% toxin-free baby products brand came to Ghazal when she became a mom.

 

Startup Story: How did it get started?

Nearly all personal care products and baby care products contain harmful chemicals. After her stay there, Ghazal started checking the ingredients before purchasing any baby care item, which led her to become more conscious of the products she was using. Varun (husband) and Ghazal Alagh decided to make baby products safer and more affordable. They devoted sleepless nights to create a new brand, chose an R&D team for it, and obtained the necessary certification. Mamaearth was born due to all these factors and soon became Asia’s first brand that offered toxin-free, natural baby products that were made safe.

                            

 

 

Mission and Vision

The brand aims to be a friend to you and every parent. An understanding friend who knows your problems is concerned and tries to solve most of them. The brand that moms and expectant moms can trust – one that intends to make their lives better and more beautiful. Introducing a brand that welcomes all our babies to a world of health and safety. Besides offering toxin-free, safe, international standard products for parents and babies, they also aim to take care of their wellbeing from head to toe. 


Growth

Six products were available in Mamaearth’s catalogue when the company launched in 2016. More than 1.5 million Indians use more than 80 natural, toxin-free products. In addition, it is now available in more than 500 cities worldwide.        

                        

Award

MamaEarth has received an award in the Young Turks Startup of the year category at CNBC-TV18's India Business Leader Award 2022.

 

#'Goodness Inside' is a promise that we will do what is right for our consumers and for Mother Earth by staying loyal to our product roots of toxin free purity and natural goodness.”

 

 

THANK YOU!


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